Articles – Mashar

Knowing your customers

Business is a big term with a different meaning to different people. To a customer, a businessman is always a powerful person who can manipulate them, which is why it is important for businesses to understand their customers. The customers should be held in a position where they feel the power to choose and should not be forced upon a product. Trust should happen with the constant dialogue between the particular customers and the changes that they want in the product or service that the company offers. Having good communication will show in the profits and the impression of a brand in the minds of the people. Which will benefit in business, so knowing the customers is very important.

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The importance of handling cash flow in a business

Most businesses fail due to the lack of planning when it comes to the profit that it reaches in the primal phase. Money always has a number and the people who are reluctant to count it are the ones who end up under the bus. Every business should know the sources of their cash flow and should be accountable for every penny they have made. Every business has a profit and a loss, the balance between the two is what defines the growth of the organization. Most often every leader of an organization is prepared for failure but mostly ill-prepared for success. Very few know how to handle success, as it can be a lot of work as the same as a loss. Profits are to be distributed to the creditors and the rest used for the sustainable expansion of the organization and the rest used as an investment for another form of income. The first in the process is identifying the source of cash flow, it might be a product or service a client or all of the three. This step will ensure that the niche for the business is set and to increase the profit margin, the selected regions should be concentrated and worked on. The next step is to focus a margin of the profit into another business, it can be small and the growth of it should be given importance. Branching out is the way in which millionaires thrive to be millionaires. Being prepared for losses is not the right rule but the business should and always be prepared for profit. Being prepared for profit will outnumber the loss and set you on the road to success.

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Building Trust Business

Trust in a business can be a great boon or a bane. Misused trust has many consequences, from bad business to broken relationships. Tips to build trust: Listen: the most important thing that you will learn is that listening to a person is much more rewarding than speaking. Allowing a person to open up and talk at length will give them the power to confide in you. This will help the person be comfortable enough to talk and raise their opinions and wishes. It will lead to great ideas and information. Listening will require you to give complete attention to a person and try to draw out the diamonds from underneath a person. Guide: everyone needs a goal or hope of achieving something in their life, giving people goals and hopes can make them perform better. Nobody likes to be in the same station their entire life, consistently building skills without stress will make people grow in a sustainable manner. Giving promotions and rewarding and promoting skills will help get people to push themselves and know that they have something to look forward to. Ask for help: Nothing is better than asking someone for help, it helps the person to know that someone requires their assistance. Most of the people find it rewarding when they help another person, it boosts their morale and helps them know that nobody can be perfect and it is okay asking for help. This tip will also help build comradeship between employees of different levels. Honesty: this is the most important quality in trust, most often employees are only given partial truths. These have the same role as lies, thus it will brood and finally collapse into breaking the trust. Thus, it is important to be honest about every business situation whether it is profit or loss. Even though it is a small chore, everything should be given the same importance as bigger deals and contracts.

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Mindfulness in business

Paying attention to your business and observing your surroundings is all about mindfulness. To put into simple terms, it is a state by which we are devoid of ignorance or a complete level of observation. The non-judgemental observation of one’s surroundings and people around will enhance the creativity that will boost performance and productivity. Observation from different spheres of life and help in strategic planning in business. Changing strategies according to the situation rather than seeing it as a stumbling block is a by-product of practicing mindfulness. Seeing through situations without remarkably getting affected by it is the secret behind mindfulness. It is practiced by calming the mind and looking through things and helps the mind cope with scenarios in the business world. Most businessmen learn the skill of mindfulness early on if they intend to succeed, they calm their mind and observe things and practice them in their daily work. It can differ from a woman managing a garden, or a taxi driver intellectually avoiding the traffic are all instances from which we can gain a lot of insight.

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Powerful Questions

Most often while running a rat race of constant commotion, people tend to stop asking questions to themselves. Yet everyone is frantically trying to find answers. Powerful questions have the ability to changes once life. Coaches and their clients build their relationship on these questions which become the roadmap for success. Powerful questions like “what’s standing in your way?”, “what does success look like to you?”, “what have you done to solve the problem?”, “what are you doing to not achieve your goal?” can help us determine the things that are lacking in our life and business. Most often clients may not have the answers to these questions but digging deeper we will find the true reason and how the invisible objectives can be cleared. It is easy to lay out details of a plan when it is someone else’s life and thus working with a coach will help the client see the invisible blocks that he was not able to see by himself. The questions about the current moment and what the business needs right now are powerful questions. These question’s answers will show you how to work in todays market and take actions to progress.

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Effective Listening

The majority of the people associate leadership with the man who does the talking, take it the case of politicians, presidents or managers but the most important role in leadership is to listen. Emphasizing the importance of listening will help a company. Listening to employees: the environment of an office depends upon the transparency between the employees. The new age industries have all taken apart the cabins and walls physically and metaphorically to understand the people behind the machines, who are responsible for the success. The leader should provide an environment in which the employees are safe to respond and voice their opinions on equal footing. Listening to customers: many companies conduct surveys to know the quality of the product and it is very essential to do so. The changes that the customers require will become the next biggest thing in the market. The choices that they pick out or even the small suggestions should be listened to and valued because the convenience of the customer is the ticket to success. Listening to oneself: Leaders are mostly the ones who have to stand alone always, thus acting on his/her instincts should always come first. The leader should never change his decision for other's sake but should take a decision that is rational and beneficial for everyone and that that does justice to his or her morale.

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Knowing your customers

The importance of handling cash flow in a business

Building Trust Business

Mindfulness in business

Powerful Questions

Effective Listening

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